10 reasons why to choose Dedicated Hosting?

What is dedicated hosting? In a layman’s term, a dedicated hosting is an arrangement between your organization and your hosting service provider, where the latter provides aphysical server exclusively (dedicated) for running your applications. It’s like taking an unfurnished house on rent within the landlord’s property. You will not be disturbed by neighbors and decorate the place as you prefer within certain limits. The landlord is responsible for maintenance of certain things, which make the house livable whereas you are responsible for keeping it neat and clean.

Technically, Dedicated Hosting or dedicated server is a traditional method of hosting where the user buys or leases a server from a hosting service provider and agrees to pay a certain amount for the services provided irrespective of its use. The service covers dedicated server hardware, network and power connectivity and a fixed maximum amount of dedicated compute resources available for the user.Your service provider is responsible for maintaining and managing the equipment and the redundant connections to the Internet.

Now, let us understand why should an organization opt for dedicated hosting. Here are the reasons to support this.

More Uptime:
In dedicated hosting the service provider owns the overall SLA including resolution of hardware failures. Service provider has team that provides support on 24*7 basis , which is further backed by appropriate support and spares from the OEM and software vendors. With specialized skill sets and ITIL complaint processes you are assured of high uptimes.

Cost Savings – You Pay For What You Use:
Your dedicated hosting service provider is responsible for upgrades and patches to the hardware, maintaining connectivity and providing an optimal physical environment. The OpEx on these services is much lesser when you compare it with an in-house installation. In a dedicated hosting arrangement, you do not have to pay for an entire server room and an HVAC system or a full time service administrator; you only pay for the facilities that you use. Your service provider takes care of upgrades and patches to your hosting environment.

Economies Of Scale:
Your hosting service provider procures hardware, software and connectivity for all their customers. This results in cost savings for them as well as your organization. In a competitive environment these savings get passed on to you leading to cost savings for you.

A Reliable Bandwidth:
For your dedicated hosting, if you have leased a 100Mbps connection, you will get the same bandwidth all the time unlike in a shared server environment where you may lose bandwidth because of other tenants sharing it. A reliable bandwidth available all the time ensures your applications are always up and running. You get burstability options to cater to your unexpected spurts in traffic.

Reliable Processing:
In a dedicated hosting environment, you do not have to worry about the processing power of the CPU, as you will get the processing power you have opted for solely for running your applications. In a shared environment, the processing power gets distributed between other tenants, eventually slowing down the applications.

Full Control Of Applications:
With a dedicated hosting, you get to decide what site management tools and other application you would use for your hosted environment. However, the tools and applications that you use must be serviceable for your hosting service provider or it would lead to maintenance headaches.

Better Disaster Preparedness:
Your hosting service provider provides adequate protection to your assets in case a disaster strikes. Hosting facilities are designed like bank vaults to withstand any potential threat or disaster and are located in different seismic zones. Further you can opt for a DR site or backup solutionsto ensure availability of data and resources in case of a disaster.

Free Up Your Staff To Focus On Strategic Issues:
Your IT department can now focus on more strategic issues like developing new applications for supporting the growing business instead of routine maintenance chores.

A Dedicated hosting environment is custom-designed for each customer. Advanced hosting providers will allow you select specific CPU speeds, disk space requirements and other hardware components. Such automated server specification processes maximize your return-on-investment by ensuring that you only select the hardware you need.

Enhanced Security Arrangements:
In a dedicated hosting arrangement, only you and your hosting service provider has access to the physical server on which your applications are hosted. Besides identity-based access to your hosting environment, your service provider will have surveillance cameras, biometric access control system, 24×7 patrolling, etc. for enhanced security. Advanced service providers also further offer advanced security services like DDos protection, web application firewall, VAPT and security incident management.

Heightened Virtual Security:
As a virtue of your dedicated hosting environment, you do not share a server and operating system with other tenants; hence, a poorly configured application of some other tenant does not compromise your security. No one has the password to logon to your dedicated server except of course the authorized personnel of the service provider.

So now you’ve decided you would want to opt for a dedicated hosting solution, but you don’t want to design or manage the environment.

Feel free to get a free consultation from Hostingultraso on what suits your needs the most. It is always smart to start planning for the future.

How correctly used pop-ups can help increase leads

Pop-ups are arguably one of the most frowned upon options for maximizing the number of leads. Some might say it is the black sheep of its lead generating tools’ family. The reason for the ire it attracts is pretty simple – people hate it! Peope find a pop-up to be intrusive in their space. For the uninitiated, a pop-up is essentially a window that ‘pops up’ on the user’s display without securing the user’s content. What it does is it takes the user to a page on which he/she didn’t originally intend to be. It prevents the user from reading the article or viewing the post immediately. It is a source of unwanted interruption.

However, before you start writing eulogies for the humble pop-up, consider this statistic from OptiMonk – about 45% of people on an average do not mind sharing their contact details with you if the pop-up is not annoying. Amazed? You should be! The challenge, however, lies in the latter part of the previous statement – in ensuring that the pop-up does not annoy people! Admittedly, that’s a toughie! But you could nevertheless accomplish this task. Intrigued? Read on to find out how you could increase leads through pop-ups.

1. The look matters

You could think of a pop-up as a TV ad that interrupts your favorite show. Just because they irritate you, you tend to dismiss what the ad tries to convey and what it has on offer for you. The ‘pop-up and user’ relationship is exactly similar. A pop-up does the polar opposite of what a company aims to achieve with it – attract users and capture their interest.

It is thus crucial that you pay a lot of attention on how the pop-up would appear to the users because the first thing that they would notice about the pop-up would be its appearance; they are simply not interested in the text. So brief your design team to work extensively on the pop-up window’s look. Keep it as clean and uncomplicated as you could and try and incorporate designs and patterns that could make heads turn.

2. Use it only when required

Arguably the most important thing that you must consider if you wish to use pop-ups to increase leads is to not go overboard with your use of pop-ups. There is an extremely fine line between peaking the users’ interest and annoying them to the extent that they never ever consider revisiting your site.

As a rule of thumb, use only one or at best 2 pop-ups for every unique visitor. Adding a pop-up on every page would ensure that your visitors and your potential leads would kiss you goodbye.

3. Provide users with the option to leave

Everyone hates being tricked; including your website visitors. While they still may understand why you need to use a pop-up and even forgive you for it, they would cast dirty looks towards you if you don’t give them an option to exit the pop-up window. If you try to trap them on the page, that may well be your last interaction with them.

4. Time it right!

Like with all things in life, timing matters in pop-up placement too. If the pop-up appears too early, it creates a negative image of your business. At least hold on till about 40-50 seconds from the time the visitor has arrived on your webpage; or at least allow him to scroll through half the page.

5. Keep it relevant

To increase leads through pop-ups, make it a point that you always keep the content of the pop-up relevant to the visitor. Direct the visitor to one of your most viewed pages or take him to a page that is related to his search. Random, irrelevant content would not get you anywhere.

While it isn’t the easiest task in the world to increase leads through pop-ups, you would be a lot better placed if you keep these factors in consideration. Thank us later!

Aman Task – Content writing

Shifting to a new home might be exciting but it is also tiring! I remember the last time I shifted to my new home was quite a mess.

I know you are looking here for something that could help you and make your life a bit easier. So don’t worry, you are in the right place.

For those who relocate frequently knows how to deal with all the things and humans. The loads and unloads, the packing and unboxing is literally a pain.

But thank god, with new updates on social media and living, we have various services too, that can help us.

So here are some quick things to know when you move to your new house.

Check!

The world has got more of an online nowadays and we are still experiencing. Google has been a fantastic source of information all these years and continued to be. Various online sites provide you with an insight into the house, the amenities, the area, etc. So, it is equally important to look and check about the house or area you are going to live.

Helping Hands

No doubt, the family can be the best members to help in every situation, but not all are fit and faster. Secondly, shifting heavy materials can be problematic. So go and take help from the people who provide services like loading and unloading. These people can safely shift your smallest to biggest of house materials safely.

Pack Your Personal Luggage

Although the team of movers and packers can pack any luggage, it is our responsibility to pack our own bags. This includes your personal things from important documents to your precious ornaments. Try to keep your personal and important things together to prevent any casualties.

Change The Locks

Although, it is sensible, yet I would like to include this pointer. If you are shifting into a place that was under construction, then that might be a relief. But, if you are getting into a home that was already used by someone else, then you need to be a bit cautious. So make sure you get your lock changed from a locksmith. Protect your homes with new locks.

Meet Your Neighbours

Some of the best things start with mere conversations. So meet your neighbors, understand your locality, the people around you, their lifestyle to appreciate your surroundings properly.  Get introduced to your neighbors by asking for basic help to helping them in basic things.

Install Your Electronics

The best way to set up things properly, correctly and fast is by planning. Plan your electronics like your Television set, Refrigerator, AC, Wifi, Lights etc. Inform your internet service providers about your shift and ask them to relocate your network, Ask your electrician to fix your switchboards and set up arrangements to connect your electronic appliances.

House Warming Party

Last but not least, make your first step to your new house memorable. Throw a small housewarming party for your friends, family and new neighbors. This party would not only make the moment special but can also lower your tiredness. This would bring the new ones together and others might help you to shift your luggage to the places. If you know what I mean!

Like I said before, shifting into the new place can be exhausting but it is one hell of an experience. So, if you are someone who will be shifting into a new place, make sure you make the list of things to do when moving into a new house.

Not only that, make a list of things to buy when moving into a new house, things to do before moving and after, everything. Plan it and make things moving into the first house checklist.

So, All the Best and Congratulations!

6 Ways to Use Hashtags in Instagram Stories

Instagram has been the second most used social media marketing platform with more than 800 million monthly active users. It has various features that make it the most engaging social media platforms.

Hashtags have been used and have been dominating Twitter but now it has even been dominating Instagram. People can find you or your brand through hashtags only if your profile is open to all.

Instagram stories feature has recently been added and businesses are already using it to a large extent.

Today, let us look at 6 ways one can use hashtags in Instagram stories.

1. Geographically

When you visit any place or any event one can add hashtags to that specific place. People who add stories can link their location to the image or video that they add. This can be very useful for brands that have campuses and also for local brands.

Brands can add locations with Instagram stickers and can only put one location at one time. There is one concept called Instagram Aggregate stories and every location has one so when one tags that location your story can also appear in public.

2. Campaign wise

As mentioned before, Instagram aggregate stories can be created by brands campaign-wise as the hashtags can be used for the Region wise as well, promotes SEO, hence, achieve the best SEO Services with the help of SEO Company in Mumbai

The best example for this would be Nike. It has used #justdoit hashtag and people who would tag #Nike, etc. their stories would feature on Instagram aggregate stories.

Your hashtag might not trend but one can always create brand awareness by doing this.

3. Strategize it

It is important for businesses to understand their niche in order to strategize it. Look out for your audience and what hashtags they are using for your brand. When you engage with your own audience that is when you get additional people.

Make sure that you understand your audience and that you track the hashtags that they use. Hashtags are most prominent in the Digital Marketing Industry, hence, best Digital Marketing Company in Mumbai can help you the best with the Prominent Services in the Digital Marketing Services.

4. Add hashtags excessively

Literally, add hashtags for everything that is relating to the picture. If your image has various hashtags it can be found by people for various hashtags and there are more chances of visibility.

Just like stuffing keywords, stuff hashtags as much as possible because branding can never have limits in case of hashtags.

5. In a creative way

If you have a creative idea, you can even set a trend and create hashtags that tell people a story. Sharing a story via hashtags creatively is a great way to reveal your brand’s creativeness and also to embrace a trend.

6. Sparingly

Yes, we did mention that using hashtags excessively can work but sometimes it does not. Hashtags are not important to fabricate your image on Instagram to pick up those pined for likes, or to make a gainful online networking procedure. In this manner, one alternative isn’t to utilize them, manhandle them, or stress ‘session them.

Webtraffic.agency is known as the best Social Media Marketing agency in Mumbai. It provides 360-degree solutions related to Digital Marketing.

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How to Choose a Navigation Setup while making the Website? – Blog Post by Webtraffic.agency

Website Development is not just about coding and designing, it has various other things to consider. The main agenda of any website is to create a great user experience and that can only happen if you pay attention to user experience factors like page speed, font, text, colour, content, SEO optimized websites, optimized from the point of social media.

That Requires the Full fledge Company on which you can be sure with their services, here comes, the Digital Marketing Company in Mumbai.

One more important factor for positive user experience is the navigation. It should be easy for people to navigate the content that they are looking for. If they do not find what they want, they might get frustrated and leave your website.

If your visitors stay back on your website for long, it can be beneficial for SEO and also for conversions. Hence, it is very important to make your content easily available and easy to navigate.

Studies have observed that websites with easy navigations have increased visits and conversions.

You can set up your website’s navigation in various ways.

The setup of navigation also depends on the content of your website.

Today, we will go through various website navigations and which is the best and worst for you and your business.

• Top navigation
The top navigation setup might be the greatest setup for your website on the off chance that you do not have an excessive number of menu choices to browse.
Mainly many users prefer to peruse content from left to right and from the top to bottom.
Make sure that you locate the navigation labels in a level line at the highest point of the page to make a commonplace and regular space for clients’ eyes to arrive.
You will need “top-level” pages and the pages that are the most critical to your website in the particular navigation bar.
• Side navigation
Menus that are vertically placed are normally not the greatest choice in case you are going for basic menu outline, in light of the fact that a ton of substance can outwardly swarm vertical menus.
Not all websites look good with side navigations.

Let us look at some examples for that.

If you look at the Website of Yale University School of Art, it looks much cluttered and the information is not very easy to grasp.

Whereas if you look at this website, http://www.adamantino.com, you will see how easily information is available and it also does not hurt our eyes. This is how the side navigation should work.

The minimalist information looks best with side navigations. It is easier for the eyes to glance and read and also persuades further reading.

There are very fewer websites where side navigations have actually worked. It needs the right design and very minimalist design and content for it to look visually appealing.

A solution for a long list of menus can be by breaking your long menu list into categories and then placing them accordingly.

Another option for more content and a long list of menus would be by using Mega navigation set up. Let us know about this more.

• Mega navigation setup

If your website has a considerable measure of data then a mega navigation setup is a standout amongst other approaches to make everything available to your users.
It is outwardly engaging and tempts clients with a lot of sorted out choices.

In the event that you offer a wide range of items in various classifications, this setup would probably be your best choice.

An awesome example of Mega navigation setup would be Starbucks website. They have a lot of content and many different pages for the various things they offer. They have used this kind of set up in a creative and organized way.

When the users go to any tab, they see many other categories in their drop-down list that are placed tidily with simple fonts. The fact is to guide the visitors or users where they need to go, not overpower them with pointless impacts or pictures.

Another benefit of a mega drop-down is that it will help with search engine optimization subsequently by adding a lot of connections to your website.

CONCLUSION:

Regardless of whether you pick side, top or the mega navigation setup, you will need to ensure that the style is predictable on all pages, outwardly commonplace, and succinct.

Be graphic and particular in the labels of navigation and place yourself in client’s shoes.
Ensure that you also ask yourself what encounter you like to have when perusing an online store for items or administrations.

What are the things that you have observed to disappoint while exploring a page?

The setup for navigation ought to be planned with the objective of getting visitors where they need to be as effective as could reasonably be expected.

What’s more, when you influence a client to encounter your best need, you will be substantially more fruitful in keeping guests on your site and changing them into clients.

Webtraffic.agency is known for the best web development services in Mumbai and makes sure that your website is visually appealing and also takes care of user experience.

We are also known to be the best Social Media Marketing agency in Mumbai and best SEO Company in Mumbai.

Benefits of AdWords extension and Top 10 AdWords extensions one should use

The ad extensions provide with more information and let people make a movie specifically for the search results. The ad extensions also help in giving your ads more noticeable quality and helps you get extra clicks and interactions from the users, similar to calls. The ad extensions also help in making your ads all the more engaging frequently at a lower cost for each extra snap than the cost of climbing a position. They are things that help to add, changing and altering campaigns.

Webtraffic.agency – Leading Digital Marketing Company in Mumbai comes with the top 10 extensions which will be fruitful to use while going with Search Ads.

Since you now know what are ad extensions and the benefits of it, let us now check 10 AdWords extensions that you should be using.

1.    Sitelink extensions

This is a very important extension and one should about this is first. This extension helps in adding more links under the primary search result link. You can add other important links like prices page, blogs, etc. if the searchers want to visit some other page on your website, they can click on links directly instead of first going through the landing page.

2.    Call extensions

This extension is important, especially for local vendors and businesses. it helps you add a phone call button where the customers or visitors can directly get in touch with you and call you. No one took an extra effort to search for phone numbers and then type them down. You might lose a customer because of this.

3.    App extensions

With the help of AdWords App extensions, you can help visitors to download the app with one click. Yes, just like calling, you can instead include this extension if you have an app that will make it easier for users to browse.

4.    Reviews extensions

The reviews extensions enable you to add a short tribute to your AdWords notice. It gives searchers the survey they are wanting forthright. Reviews do play a major role in the process of decision-making.

5.    Callout extensions

Catchy phrases have always gained the attention. Callouts are very important and impactful and having to add them just below your website link can have great influence.

6.    Structured snippets extension

This extension will help you to let the searchers know who you are. Add the services or products you offer just below the website link so that people exactly know what your offer.

7.    Local extensions

This extension will add your address below the link so that customers find it easy to track you instead of searching.

8.    Offer extensions

If you have an offer going on, display it so that people are attracted to your website. Your offer will be seen on the search page.

9.    Social extensions

Add social links and make it easier for people to find you on Facebook or other social media platforms.

10.    Keywords Everywhere extension

This is a Chrome extension and helps you know the average searches for these keywords and also the average CPC.

With Google Ads simultaneously be used for Getting the Leads but SEO and Social Media Marketing is the long-term process to get the revenues more and more in a long time.

To start with SEO & Social Media, Visit the links below –

SEO Agency in Mumbai

Social Media Marketing Company in Mumbai

 

How effective can anti-corrosion be?

Metals and irons corrode because of the harsh marine environments.

Anti-corrosion techniques help to protect the metal surfaces from corroding. Rusting occurs when materials are exposed to high-risk corrosive environments especially in marine applications.

Glass flakes are being used in many applications to improve barriers.

The use of glass flake filled materials in coating frameworks has developed essentially, as their characteristic advantages have turned out to be all the more generally known. These days, glass flake based coatings are perceived to give predominant insurance in a variety of industries like marine, oil and gas, mining, numerous different industries.

They are specially designed to keep oil platforms, cargo ships, petrochemical tank lining applications, ocean water pipeline valves and harbor offices unaffected by the harsh marine environments.

Why Glassflake Coating?

1: Penetration of corrosive species is unimportant

2: Least level of water vapor penetrable

3: The Expanded way for corrosive particles henceforth longest complicated way

4: High protection from cathodic disbondment.

DIFFGLASS coating has critical points of interest in the marine designing, as far as anti-corrosion.

How to get customized URL from Google +

Google + is a huge social media platform that is used by many businesses. Even though it is not as famous as social media platforms like Facebook and Twitter, it has a lot of advantages and one can use Google + for their social media marketing strategy since they have a user base of over 2 billion people.

For the results to achieve, We strongly recommend approaching the Leading Digital Marketing Company in Mumbai

One can create company pages on Google+ and start marketing to build an audience. The audience on Google+ is completely different from other social media audiences.

Customized links become necessary in order to remember the link and also to make it easier for customers to find your business page on Google+. The URL’s that Google+ gives is sometimes complicated with a lot of numbers and different alphabets, for e.g. http://plus.google.com/86520075219004176870/posts. Such a URL makes it hard for people to remember. Hence, one can customize the URL accordingly, for e.g. http:// plus.google.com/webtrafficagency-/posts.

Today we will see how to create customized URL for a business page on Google+.

Before we go through the steps of creating it, you need to make sure about certain things. They are:

• If your business is a local business, you need to make sure that you have linked your page to your Google Business page. If you do not have a Google Business page, visit https://www.google.com/business/ and claim your business page now.
• If you are not a local business, you need to make sure that your Google+ business page is linked to your website.
• Your page must have more than 10 followers
• It should contain a display picture and should be more than 30 days old.

The above points should be taken into consideration in order to be eligible for creating customized links for Google+ business page. If your profile contains all of the above then you are good to go.

Webtraffic.agency – Social Media Marketing Company in Mumbai come with the post where we will show you the Customisation of Google+.

There are certain terms and conditions that Google+ has drafted. Know more about them here https://www.google.com/+/policy/tos-custom-url.html.

Now let us go step-by-step for creating customised URL for your business.

• First, you need to sign in to your Google My Business page and then select your business page which you want to manage. There is a Google+ main menu which is in the top left corner, click on Google+ Page.
• You will see the “about” tab, click on it and then under that, you will find “Get your customised URL” option. Click on it. In case you have not followed the eligibility steps, the option of “Get your customised URL” won’t be visible.
• You will then see your customised URL that will be approved. You cannot change it but you might need to add some elements like some numbers in order to make it special.
• You will need to agree their terms and conditions, and for that, you have to click the box which will be next to “I agree to the Terms and Service”. After that click on “Change URL” that will be located on the left bottom corner.
• Sometimes Google+ asks to verify your request using your mobile number. When Google+ will prompt you, add your mobile number and select “send code”. Once you receive the code on your mobile number, enter it in the box that will appear on the screen. In the bottom, left corner click “verify”.
• Before you click on confirm, make sure that everything is fine and it just the way you wanted because once it is approved, you won’t be able to change it. Only diacritics and capitalization of words can be changed.

We hope this guide will help you to change your Google+ URL to make it easier for you to remember and also to make it easily accessible to your customers.

Visit us at www.webtraffic.agency.

How Quora helps in Social Media Marketing – Blog Post by Webtraffic.agency

Many of you might know what Quora is and how it is used. Well for people who do not know what Quora is, let us explain it to you.

Quora is a question and answer website where people ask questions and people who know the answers can post it. Many people and bloggers use it widely. Marketers even use this platform for building links to relevant sites relating the question. It has around 100 million monthly visitors and it is a great website.

Quora resembles a legitimate enormous sibling of Yahoo Answers. On Quora, users can make inquiries, label them by various self-characterized classes, and reply.

So, We, leading Social Media Marketing Company in Mumbai will give you the tips on how to use the Quora as a Social Media Platform

 

Why Quora?

•    For advertisers, Quora is an extraordinary approach to discover what issues are astounding your present and potential client base. Utilize this data to decide the heading of future substance.
•    By noting questions identified with your industry, you can show your ability in the space and enhance your brand’s image.  

 

Here are some tips for using Quora in your social strategy.

•    Get to know who seen your answers

Quora provides an analysis of how many people have viewed your answers. Each answer gives details to the number of times it’s been seen, and by which clients.

Above, we can see that Social Media Marketing is by all accounts a prominent reference point for your answers. Later on, you can concentrate on writing down more inquiries in the light of Social Media Marketing, or can label pertinent answers with that point.

•    Use the correct format

Write answers in the correct format that people find it easy to read it. Add bullet points to make it easier. Quora has some editing tools that can be used and it also allows to add links and anchor links. Hence, make use of these Quora features to make your answers look more prominent.

•    Link your profile to social media profiles

Quora allows linking your account with Facebook, LinkedIn, Twitter, WordPress or Tumblr for sharing your answers easily. This way you can attract more Quora followers as well as show relevancy on your social media platforms.

 

So how do you think this platform can be useful for social media marketing?

•    Well, according to Wikipedia, Quora is also considered as a social media platform. Since it has features of adding a profile picture, bio and various other things that resemble to be a social media platform.
•    Quora is a social stage for individuals to make inquiries and get them replied by experts. Utilizing Quora gives advertisers a thought of what their client base is missing and what they discover hard to comprehend and henceforth enhance their promoting technique.
•    Since Quora shows your name when you answer an inquiry and you can add a bio to your answers, it could fill in as a stage to take care of your client’s issues. This not just gets the message out about your item/benefit, it additionally ponders your image and how they react to client questions.
•    When you answer industry particular inquiries and spread information, it thinks about your brand’s expertise in the field.
•    There are sharing options available on Quora. One can share answers with questions on social media sites like facebook and twitter.
•    Your fans on social media sites will also get an idea about your expertise in the field that will only build trust and reliability in your brand.

 

We as a whole realize that Facebook and Twitter are extraordinary roads for connecting with your potential customers and getting the message out about your organization, however, do not disregard other effective stages, for example, Quora.

Get inquisitive and get replying!

For the best social media marketing services in Mumbai visit us at http://www.webtraffic.agency.

Other Services –

Digital Marketing Agency in Mumbai

Social Media Agency in Mumbai

Why should businesses use Facebook Live – Post by Webtraffic.agency

The power of social media has grown immensely. Social media marketing has become an important aspect of digital marketing.

Facebook is said to be the most famous social media platform with more than 2 billion active users. Many businesses are using social media and especially Facebook for their marketing needs. Facebook has proved to be the best marketing platform for all kinds of businesses. It has many great features that can help market a business effectively. From creating a business page to advertising and now LIVE STREAMING.

http://www.webtraffic.agency/social-media-optimization-services/

Facebook launched live streaming feature in 2015. Later in 2016, it added a specialized section on the app for live streaming and extended to supporting on both desktops and laptops.

Users can even comment during the live streaming and later it automatically is uploaded to the Facebook feed.

This new feature was used worldwide for various marketing purposes and became a huge success. Content has indeed evolved over time from text to images to videos and now live streaming. All Facebook features are free except for creating advertising, live streaming is also free of cost.

Today let us look at the reasons for why businesses should use Facebook live for marketing.

•    Unique new content

Live streaming is completely a new type of content that has emerged. Therefore, businesses should take advantage of this freshness before it fades out. Also, research shows that people have been watching live videos more than anything else. They do not ignore live streamings. Real-time live content is something that can never fail because it is unedited, unfiltered and pure content.

•    4 hours’ time limit

Yes, you heard that right. Facebook allows live streaming for a maximum of 4 hours that is sufficient. Unlike other platforms like Instagram and Snapchat that provides a short span of videos, Facebook has given 4 hours.

•    Cost efficient

As you know this Facebook feature is free of cost and it is the best thing ever. Imagine having a live streaming of traditional media and the budget that follows. Live streaming on Facebook will help you reach a wider audience and without spending a penny.

•    Product launches

Live streaming can be extremely beneficial when you are launching a new product. Imagine your audience and potential customers watching the live streaming of your product launching. This can generate more interest and invokes excitement in your new product and hence gets promoted without any hassle.

•    Customer support

Customer support is an important aspect or any business. A good customer service will only bring more leads and success to the company. This live streaming feature can be extremely important when it comes to customer support. The comment feature that it has can be beneficial for asking questions and the expert answering it live. Queries can be asked to the expert and he/she will answer it on the spot. Businesses can also get feedback instantly

•    Helps create awareness

Facebook live streaming can be extremely beneficial for creating awareness about the brand or any social event. One can promote events live when backstage work or pre-event work is going on. it builds interest and also promotes it.

This is how live streaming can be used by many businesses. it has opened a whole new level of content creation. Remember to not just randomly start live streaming but to plan it beforehand.

Use this strategy from Digital Marketing Agency in Mumbai for your business and connect with the audience more closely.

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